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		<title>Why Your Sales Process Cost Matters, and What You Need to Know to Get it Right</title>
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		<pubDate>Thu, 08 Jan 2009 03:12:00 +0000</pubDate>
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				<category><![CDATA[Sales Process Cost]]></category>
		<category><![CDATA[Sales process]]></category>
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		<description><![CDATA[By Michael J. Webb    (pdf of this article)    One of the most important  management systems for the senior executive is the one that measures the costs  of production. Executives must know not just the 
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