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New Executive Guidebook: How to Conduct a Sales Kaizen Event Improve Your Sales Process in a Way Your Customer Will Love

Will last year's sales process generate the results you need this year?

Learn how to lead your team through an evidence-based approach to improving your sales process, and making sure those improvements stick. Nonmember price: $470

New Executive Guidebook: "How to Design a Sales Process for Customer Value and Continuous Improvement"

Is your sales process as good as it needs to be?

Learn how to capture the genius hidden in your your team, and get them to harness a continuous improvement approach. Nonmember price: $470.

A Special Limited-Time Offer (See Below)

After “Sales and Marketing the Six Sigma Way” was published in 2006, my client work advanced by leaps and bounds. In Spring 2007, I decided the original three “Sales Process Improvement Series Guidebooks” needed to be revised (they were first written in 2003-2004).

I planned to rewrite and re-release them within a few months, but my consulting work kept me too busy. (According to my policy, past customers receive the new versions in pdf format for free.) Still, a trickle of visitors somehow found the supposedly hidden ordering pages and became disappointed that the links didn’t work. About once per month, someone called or emailed asking to buy those old guidebooks. (I usually complied.)

Finally, with a little slowdown on the consulting side, I’ve been able to make time to start that process.

In my November 5 teleconference (”How to Conduct a Sales Kaizen Event“), I publicly committed to publication dates for the rewrites. There will now be six guidebooks instead of three, to be released one per month starting in December 2008.

Many people requested these materials earlier than those publication dates. Since that is not possible, I decided to put the old editions back on the market with the continued agreement to replace the old with the new as soon as they are released. (You’ll actually learn even more by comparing the content of the old vs the new editions. Plus, if you choose you can have a ring-side seat as the new guidebooks are released.)

Special pricing applies during the charter period as I release these new guidebooks. As soon as each book is released, the price of that book will go up. Now is your chance to get in on the ground floor of the launch of a body of knowledge that has already started to have a profound effect on businesses world wide; the time to get started is now. Click on the links below and order now.

The set of all three books is available with a special offer.
This is the beginnings of a systematic, evidence-based approach to designing and implementing an organizational sales process. (The new guidebooks, to be released starting in December, 2008, will take this to the next level of sophistication.)
Why Your Prospects and Salespeople
Don’t Understand Your Product’s Value
Hundreds of companies have used this approach to enable their salespeople to uncover hidden value in their customer relationships, resulting in hundreds of millions in additional revenue and profit. (The new guidebooks will show how this can be systematically measured.)

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