Three Proven Tactics to Get Salespeople’s Cooperation in Launching New Initiatives
January 5, 2009 by admin
Filed under Sales and marketing management
by Michael J. Webb (pdf of this article) One of the most common questions from executives trying to improve sales and marketing results is this: “How can we get our salespeople’s cooperation in our new (blank) initiative?” Whether you Read more
What It Means to Measure a Sales Process
You’ve heard it a thousand times: “What can’t be measured can’t be improved.” Yet when it comes to marketing and selling processes, measurement can be a frustrating mess. Most people who grew up in the culture of sales and marketing, including the authors of most books on Read more






